Did you know?

Over 70 percent of children between 5 and 14 ride bicycles (27.7 million) yet it is estimated that only 15 to 25 percent wear helmets.

Bike helmets have proven to be the single most effective safety device in reducing head injury and death in bicycling crashes. Helmets reduce the risk of head injury by as much as 85 percent.

Children living in poverty have a higher rate of injury than children of more substantial means, (Durkin 1994).